15 Best Self Tanner Brands You Can Buy

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Tradition tanning is a pastime that many still enjoy today. There is, after all, no comparable feeling to having the warm sun on your bare skin, and the glow that comes with it only makes us feel that much prettier. That is if we don’t burn. Self-tanning has become a popular alternative to the traditional tanning method because it is considered much safer, and if done right, still gives men and women that summertime glow they desire. However, how does one know what the best self-tanners are?

Fear not friends, as we have done a lot of the heavy lifting for you! First, take some time to review our buyer’s guide to choosing a self-tanner as it will help walk you through questions to ask yourself, different types of self-tanners and some controversies surrounding the ingredients used in these products.

Then make use of our top 15 list of best self-tanners to help further guide your research into different products. This will surely help guide you in the direction you need to go to find the perfect product for yourself.

Comparison Table

tanner brand

A Buyer’s Guide to Choosing A Self-Tanner

Let’s face it; nobody wants to look like a fool while he or she are out shopping for beauty products. Come on; we’ve all experienced those moments where we ask a question in store, and the associate makes us feel awfully small, even if it wasn’t their intention.

However, instead of going blindly into the store or to look over consumer product reviews, take a few minutes to look over our buyer's guide to self-tanners really.

Things to Consider Before Buying:

While most consumers believe they can just walk in and pick a self-tanner right off the shelf, it is important to keep a couple of things in mind before you buy.


Because if you don’t you can quickly get in over your head and or turn yourself a nice shade of Oompa Loompa orange, and we know that nobody has time to deal with that.

  • MaintenanceThis is vital because self-tanners are known for fading unevenly. In many cases maintenance includes exfoliating, avoiding certain lotions and reapplying in order to maintain your desired shade.
  • What Color Works for You? – If you are new to self-tanning, it may take a few purchases to find the color that is best suited for you. Before going all out and applying your self-tanner all over your body, it is vital that you do a spot test on a small patch of skin to see how it will look after application and after allowing it to dry.

Types of Self-Tanning Products:

  • Moisturizers – Self-tanning moisturizers help to build a sun-kissed glow with daily use gradually. They are also known to have a lower concentration of DHA the other self-tanners. These are also generally more often used for the face.
  • Tanning TowelettesThese towelettes are presoaked with self-tanner, meaning that users simply have to open, unfold the sheets and swipe them across the skin.
  • Lotions/Creams – Self-tanning lotions and creams are generally used for the entire body, and they are almost always tinted so that users can see where they may have missed while applying.
  • Mousses/Gels – Self-tanning mousses and gels are a favorite for many because they are not only lightweight but fast drying. They are also easy to layers so that users can build a custom coverage.
  • Do-It-Yourself Tanning Sprays – These are typically better for those more experienced with self-tanner because it requires the user to spray themselves evenly from about 6-inches away and in circular motions. Do-it-yourself tanning sprays are better off done with a trusted friend.

What’s the Deal With DHA?

Self-tanning is often seen as the healthier alternative to tanning out in the sun where you are exposed to harmful UVA and UVB rays that can wreak havoc on your skin. However, that doesn’t mean that self-tanning doesn’t have its controversies.

The main controversy surrounding self-tanning is with the use of the ingredient dihydroxyacetone (DHA). The Food and Drug Administration has approved DHA for use externally, such as on the skin, but it warns that DHA should not be inhaled or applied to areas such as the lips, nose or the areas around the eyes.

Some reported issues surrounding the inhalation of DHA include increasing an individual’s risk for asthma, chronic obstructive pulmonary disease, and even cancer.

How We Chose Our Ratings

Our focus is to provide you, the consumers with an honest look at products on the market.

That being said, after looking over hundreds of reviews, we tallied up our own totals to give each product in our top 15 best self-tanners list with a rating out of 5 stars.

Our totals are based on overall consumer ratings, product reliability and overall quality of the product. In the case of a ratings tie, we took the overall price into consideration in order to keep the consumer’s best interest in mind.

Top 15 Best Self-Tanners

Self-tanning can be a little scary, especially for those who have never attempted it before. Well, fear not, as the products listed below are all designed with the user’s in mind. This means that the application is simple, so there is little to be afraid of.

So take a look at our top 15 picks for best self-tanners currently on the market:

Skinerals Self-Tanner Sunless Bronzer

Skinerals Self Tanner Sunless Bronzer Californium Natural and Organic Ingredients for Safe Alternative to Sun Tanning for Body and Face (8 Ounce)
  • Safe for use on face and body for a beautiful, natural, consistent tan without streaks, blotches, or orange-tinted skin. *Tanning mitt sold separately.
  • Cruelty-free, Sulfate-free, Paraben-free, Vegan, proudly Made in USA. Natural-looking, sun-kissed beauty that lasts up to 7 days.
  • Skinerals focuses on using Natural and Organic ingredients over non-organic whenever possible. Safe and effective alternative to other self tanners with harsh chemicals.
  • Softer and healthier skin with this self tanner thanks to natural and organic ingredients that restore and rejuvenate.
  • Perfect for men, women, and teens. We stand by our product and are so confident this is the best tanning mousse available that we offer a 30 day money back guarantee.

This sunless tanner allows users to maintain their tan no matter if they are at home or on the go. The great thing about this self-tanner is that it’s made with many natural ingredients, making it a better alternative to those that are made up of potentially harmful chemicals.

St. Tropez Self Tan Express Bronzing Mist

St. Tropez Self Tan Express Bronzing Mist, 6.7 fl. oz.
  • Dermatologist tested
  • 100 percent authentic
  • Leaves skin refreshed and balanced

This self-tanner allows you to control the depth of your tan with St. Tropez’s advanced mist formula for a natural, healthy looking tan. This formula has a pleasant fragrance and is quick-drying and non-sticky, meaning that transfer is less likely to happen.

Self-Tanning Liquid Solution Flawless by Fake Bake

Fake Bake Flawless Self Tan Liquid, 6 oz
  • This tropical scented, non-sticky formula dries quickly for a beautiful, glowing tan that develops in about 4-6 hours.
  • Fake Bake has a built-in color guide so you can see where you're applying the self-tanning product on your skin, ensuring streak-free application.
  • Fake Bake products work for everyone, no matter what skin tone or type you have, because our ingredients work to enhance your skin's unique pigment.
  • Whether you need to apply on the go in the mornings, or you like to apply before bed and shower in the morning, the color stays completely natural and leaves your skin with a flawless glow.
  • Because this isn't a lotion there's no moisturizer in the product which usually contributes to the length of drying time; lotions take longer to soak into the skin.

This ready to wear tan is lightweight and very fast drying, which means fewer changes to the product transferring to clothing or other surfaces. Using three tanning agents – Dihydroxyacetone (DHA) boosted by DMI & Erythrulose – Fake Bake works with your own skin tone to produce a naturally-based darker pigmentation on your skin.

Miami Gorgeous Self-Tanning Mousse

Miami Gorgeous Self Tanning Mousse - LaPlaya Glow Instant Self Tanner Bronzing Mousse to Tan Skin - Sulfate Free - Organic Ingredients - Best Natural Self Tanner 100% Satisfaction Guarantee
  • PREMIUM QUALITY -  Infused with Argan Oil and Coconut Oil this is the best self tanner on the market. Provides you with an instant natural bronze color that will make your body look stunning. Note that this self-tanner has pure vitamins and natural oils, leaving your skin perfectly tanned, smooth and streak free. Miami Gorgeous Sunless Tanner is the best tanner you have ever used.
  • ORGANIC DHA - Miami Gorgeous LaPlaya Glow Self Tanning Mousse is a breakthrough in self tanner. Made of good for you ingredients perfectly blended will provide a rich, natural and perfectly looking tan. Formulated with Argan Oil, Vitamin A, C, D, Coconut Oil, Olive Oil, Jojoba Oil and Elderflower extract. Radiant Bronzing Complex gives you an instant bronze glow. LaPlaya Glow Self Tanning Mousse will give you a golden glow and a soft skin you will definitely love.
  • VERSATILE SELF-TANNER - Perfect bronze color is never streaky or orange. Simply apply Miami Gorgeous LaPlaya Self Tanning Mousse. This fast absorbing mousse formula gives an instant bronze to skin and dries quickly. The bottle contains about 10-12 full body uses. Apply with tanning mitt or hands.
  • SAFE TO USE - This self tanning mousse uses high quality ingredients that are safe for men and women and all skin types, even for the most sensitive skin. Made in the USA - GLUTEN FREE, PARABEN FREE, NEVER TESTED ON ANIMALS, ECO CERTIFIED DHA.
  • 100% SATISFACTION GUARANTEED! Our products are always backed by 100% Money Back No Question Asked Guaranteed!

This self-tanning mousse leaves users skin not only perfectly tanned but 100% streak free. This self-tanner is an idea for both body and face and is enriched with Organic Oils and Extracts such as Argan Oil, Vitamin A, Vitamin C, Vitamin D, Coconut Oil, Olive Oil, Jojoba Oil, and Elderflower Extract.

Self-Tanner Organic & Natural, 8 oz Face & Body, Medium Bahama Tan Self-Tanning Lotion

Level 2 Medium Self Tanner Organic & Natural, Body & Face, Bahama Tan Self Tanning Lotion, No Orange Streak-Free Sunless Tanner, 8 oz.
  • STREAK FREE SELF TANNER: *SAVE* 15% on 2 or more bottles - Enter code 828YEW5H at checkout. Develop your own personal tan color as dark as you want to go with No streaking, No orange, No blotchiness and No toxic chemicals. Simply apply Bahama Tan self tanning lotion 1 to 4 (or more) days in a row to achieve YOUR perfect tan color.
  • ORGANIC & NATURAL: Bahama Tan Self Tanner is made with pure, natural and organic ingredients perfectly blended to create a rich, natural looking tan without the sun. Eco Cert approved DHA, Food Grade Preservatives and Organic Ingredients like Shea Butter, Coconut Oil, Argan Oil and Monoi de Tahiti Oil that deeply moisturize your skin. Paraben Free and great for all skin types including sensitive skin.
  • NON-TOXIC: Truly a good-for-the-skin sunless tanner with No mineral oils, No lanolin, No parabens, No PABA, No alcohol, No petro-chemicals, No sodium lauryl sulfate, No formaldehyde, No toxic chemicals, No propylene glycol, No butylene glycol, No fillers, and No artificial fragrances.
  • EASY PEASY: Free step-by-step instructions, helpful and little known tips included right on the bottle so you always have everything you need for a beautiful, flawless tan right at your finger tips. One bottle of Bahama Tan Self Tanner is enough for many full body and face applications. Your new sunless tan will last 4 to 7 days.
  • SELF TANNING YEAR-ROUND: No Sun needed for year-round tanning. Enjoy a beautiful, sun-kissed glow even through the upcoming winter months. A little warm color may be just the thing to prevent the mid-winter blues. Bahama Tan Self Tanner is Made in the USA, Non-Comedogenic and Never tested on Animals. Our sunless tanning lotion is also Sealed for Your Protection so remember to remove the seal before use.

Get a beautiful tan without the sun! This lotion is made with natural DHA (from sugar cane), food grade preservatives along with pure, natural and organic ingredients perfectly blended to create a rich, natural looking tan.

Other ingredients include Shea Butter, Coconut Oil, Argan Oil and Monoi de Tahiti Oil that deeply moisturize your skin.

This product is maid with no mineral oils, lanolin, parabens, PABA, alcohol, petrochemicals, sodium lauryl sulfate, formaldehyde, propylene glycol, butylene glycol, fillers and artificial fragrances.

Organic and Natural Ingredients Sunless Tanning Lotion

Self Tanner with Organic & Natural Ingredients, Tanning Lotion, Sunless Tanning Lotion for Flawless Darker Bronzer Skin, Self Tanning Lotion - Self Tanners Best Sellers, Fake Tan
  • SAY HELLO TO PERFECT SUN KISSED SKIN: Our self tanner transforms your skin. This vegan sunless tanning lotion is cruelty free, never tested on animals and all natural. Transforms even fair skin from "meh" to "marvelous" without any of those nasty streaks, orange color, blotches, or dark spots.
  • GET YOUR TAN WITHOUT THE SUN DAMAGE OR CHEMICALS: There's a reason this is one of the best sellers on amazon. This sun free tanning formula gives you a gradual sun kissed glow without sunburns, early aging, and skin cancer. Perfect alternative to brands that sell very chemical filled tanners.
  • YOUR SKIN WILL THANK YOU: Ever read the back of a conventional tanner? You need a PhD to pronounce all those ingredients. We use only simple, natural ingredients like organic shea butter, organic coconut oil, and nutritive Japanese green tea. your skin will look and feel incredible.
  • SAFE FOR EVERYONE AND YOU WON'T BE AN ORANGE OOMPA LOOMPA: If you have sensitive skin or are just plain pale, this is for you. Males, females and even teens use our tanning cream and look like they have just returned from travel in St. Tropez or any other eco destination.
  • GUARANTEE: LOVE IT OR LET US KNOW: We know you're gonna love what our self tanning moisturizer can do. We're so confident that this is the best sunless tanner, that we'll even guarantee it.

Want a sun-kissed glow without spending hours in the sun? The natural self-tanner by Beauty by Earth helps users get a beautiful, healthy tan without exposing their skin to harsh UV rays or potentially dangerous chemicals that are used in other self-tanners.

Tan Towel Self Tan Towelette Classic

Tan Towel Self Tan Towelette Classic, 10 Count
  • Exfoliate, Tan and moisturize all in one
  • Classic Size
  • 10 Towels Included

These tan towel towelettes are infused with a clear self-tanning formula that works with the proteins and amino acids in the user’s skin to produce a healthy, natural sunless tan in only a few short hours. The high-quality fiber towelettes are pre-measured with tanning solution, and there are no dyes or stains used in this formula.

Jergens Natural Glow Daily Moisturizer for Body, Fair
to Medium Skin Tones

Jergens Natural Glow +FIRMING Daily Moisturizer for Body, Fair to Medium Skin Tones, 7.5 Ounces
  • Gradually creates flawless, natural-looking color while hydrating skin, even when the beach is miles (or months) away
  • Developed to subtly enhance and gradually deepen the natural skin tone, providing streak-free, hassle-free color
  • Infused with collagen, elastin, and ginseng, the formula reduces the appearance of cellulite in as little as 7 days
  • Keeps skin moisturized and healthy-looking with a blend of antioxidants and Vitamin E
  • Light, fresh scent - no unpleasant sunless tanning odor

Achieving a flawless, sun-kissed glow becomes simply as applying your daily lotion thanks to Jergens Natural Glow Daily Moisturizer for the body.

With a hydrating blend of ingredients, antioxidants, and Vitamin E, this moisturizer keeps skin moisturized while enhancing your natural skin tone for subtle, streak-free color.

Sally Hansen Airbrush Legs, Leg Makeup

Sally Hansen Air Brush Legs Medium Glow, 4.4 Oz, Pack Of 1
  • SPRAY ON FOR FLAWLESS-LOOKING LEGS: Cover freckles, veins, and other imperfections with Airbrush Legs. Streak-free, sun-free, water- and transfer-resistant, this skin-perfecting spray on will leave your legs looking smooth, tan, and firm all day long
  • AIRBRUSH LEGS ARE IRRESISTIBLE: Now you can give your legs a makeover in just seconds. This lightweight leg makeup, enriched with Palmaria Extract, enhances the coverage of freckles, veins and imperfections. No sun, no streaks, no mess. Just gorgeous legs
  • TRY THEM ALL: Sally Hansen makes many body and skin care products, including Airbrush Legs Sprays and Lotions, wax strip kits for the face, body and targeted areas, extra strength and microwavable wax, crème, as well as in-shower hair remover formulas
  • SALLY HANSEN INC-- Launched with just two nail products, including the iconic 'Hard As Nails', the award-winning nail care & color brand now has over 300 shades, is distributed in over 55 countries worldwide, & is the number one nail brand in the U.S.A
  • OUTSHINING OUR COMPETITORS HANDS DOWN--Our products compare favorably to those from Jergens, AirStocking, Banana Boat, Becca, Fake Bake, Nivea, Neutrogena, Dermablend, L'Oréal, St Tropez, Vita Liberata, Joan Rivers, Leg Stocking, Covermark, Nyce, Jolie

This spray-on makeup gives legs an airbrushed look all while staying fresh and natural looking all day long. This formula is both transfer and water-resistant and comes in a variety of shakes for different skin tones.

L'Oréal Paris Sublime Bronze Hydrating Self-Tanning Milk

L'Oreal Paris Sublime Bronze Hydrating Self-Tanning Milk Medium 5.5 fl. oz.
  • L'OREAL PARIS SUBLIME BRONZE SELF-TANNING MILK: This hydrating tanner lotion is designed to gradually deliver an even, bronzed glow while softening and nourishing skin. Use this gradual sunless tanner to maintain a streak-free glow.
  • SUNLESS TANNER: Formulated with Vitamin E this bronzing milk is the perfect self tanning lotion for first time tanners and experts alike to achieve an even bronzed glow without the harmful rays of the sun.
  • L'OREAL PARIS SELF-TANNERS: Our self tanners allow you to get a gorgeous, sun-kissed glow right at home. L'Oréal Paris sunless tanners are easy to apply and give your skin streak-free color, in lotions, mousses, towelettes, serums and mists.
  • SUN-KISSED LOOK: No need to expose skin to potentially harmful UV rays to get a gorgeous sun-kissed look. Achieve the look of tanned skin at home with L'Oreal Paris Self-Tanning products.
  • A PERFECT PAIR: Try with Sublime Bronze Self-Tanning Towelettes, convenient + easy to use towelettes for a streak-free, natural-looking tan. Individually wrapped towelettes make them perfect for use at home or on the go.

This self-tanner is designed to gradually deliver an even, bronzed glow all while softening and nourishing the user’s skin.

Suave Visible Glow Self-Tanning Body Lotion

Suave Visible Glow Self-Tanning Body Lotion For Medium to Tan Skin Tones allows you to enjoy an natural-looking, even tan anytime. This subtle self-tanning formula gradually gives a streak-free experience that gives your skin the right amount of color. This lotion will leave your skin hydrated and moisturized for hours.

SEPHORA COLLECTION Tinted Self-Tanning Body Mist

The Sephora Tinted Self-Tanning Body mist gives users a gorgeous, natural-looking tan effect without streaking-year-round and without exposure to harmful UV rays. This product is enriched with glycerin to moisturize the skin and is tested under dermatological control and is made without Parabens, Sulfates, Phthalates, GMOs, and Triclosan.

Tan Physics True Color Sunless Tanner

Tan Physics True Color Sunless Tanner 8 fl oz
  • Nourish your skin with a flawless, gorgeous and stunningly authentic tan
  • Replenish and hydrate your skin with proven natural ingredients
  • Enhance and build on your sunless tan with full proof color and correcting tints
  • Formulated with exclusive anti- aging moisturizers that hydrate, replenish, and restore your skin
  • Tan physics is a tanner and anti-ager in 1 bottle saving you time, money and aggravation

Tan Physics True-Color Formula 12 is perfectly formulated to provide users with a rich and natural looking tan. Better yet, this self-tanner is formulated with exclusive anti-aging moisturizers that hydrate, replenish, and restore your skin.

Banana Boat Self-Tanning Sunless Lotion
for a Natural Looking Tan

Banana Boat Self Tanning Sunless Lotion for a Natural Looking Tan, Deep Dark, 6 Ounce, Pack of 3 (Packaging may vary)
  • REEF SAFE Sunscreen, made without oxybenzone and octinoxate
  • Case of three 6-ounce tubes of sunless tinted lotion (total of 18 ounces)
  • Oil-free and enriched with aloe vera and Vitamin E
  • For a rich, sun-free tan
  • Streak-free; oil-free; quick-drying

Look summer ready all year long thanks to Banana Boat’s summer color self-tanner. Get golden brown and streak free with this lotion. The self-adjusting color formula allows users to control the shade of their tan.

Fake Bake 5 Minute Mousse Ready To Wear Tan

Instant Self Tanning 5 Minute Mousse by Fake Bake | Super Quick, Non-Transferable and Speed-Dry Formula | Long-Lasting and Gradual Natural Golden Glow | 7 fl oz
  • Unlike other self-tanners that can often turn your skin orange because they're chemically-based, Fake Bake's naturally-derived tanning agents will not turn skin orange, leave a bad odor, or stain your clothes.
  • This patented self-tanning formula works with every skin tone and every skin type because it works by enhancing your skin's own pigments thus giving you a more natural-looking tan.
  • You can achieve an instant luxurious deep bronze color with this fuss free, fool proof tanning mousse.
  • The self-tanning experts have created the ultimate quick fix product that is fast becoming the ultimate plus one for any event.
  • The mousse holds its texture well, so it doesn't melt and get all over the place while applying.

This ready to wear tan is lightweight and very fast drying, which means fewer changes to the product transferring to clothing or other surfaces. Using three tanning agents – Dihydroxyacetone (DHA) boosted by DMI & Erythrulose – Fake Bake works with your own skin tone to produce a naturally-based darker pigmentation on your skin.

Is Self-Tanning for Everyone?

Is self-tanning for everyone? Technically yes, but also no. Now, that’s not meant to confuse you, but to warn users that just because a product works for one person, it doesn’t necessarily mean that it will work for another.

As with any product, it is important to do your research and make sure you do skin tests before you do a full application. Those with sensitive skin may not want to venture into the self-tanning world because some of the ingredients could cause further irritations.

Woman putting lotion on her legs

Our Final Thoughts on Self-Tanners

So what’s the moral of the story? Yes, self-tanning is a better alternative to traditional baking under the sun, but those who may have sensitive skin should venture forward with caution.

Make sure to use our buyer’s guide and our top 15 list of best self-tanners to help guide your research and take your time finding a product that works for you!

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